Marketing Minor (Non-business Students)

Business Core Courses

• ACCT 2010 - Introduction to Financial Accounting
• BUAD 1000 - Introduction to Business
• ECON 1010 - Introduction to Microeconomics

Required Marketing Courses

• MKTG 3000 - Principles of Marketing

• Choose 3 from the following list:

• MKTG 3300 - Marketing Research
• MKTG 3400 - Personal Selling and Sales Management
• MKTG 3550 - Brand Management
• MKTG 4400 - Service Management and Marketing
• MKTG 4500 - Retailing Strategy
• MKTG 4510 - Sports Marketing
• MKTG 4550 - Contemporary Issues in Marketing
• MKTG 4600 - Business to Business Marketing
• MKTG 4650 - Promotion Management and Strategy
• MKTG 4700 - Digital Marketing and Social Media
• MKTG 4800 - Marketing Planning and Strategies
• MKTG 4900 - International Marketing

Total: 21 credits