2018-2019 Catalog 
    
    May 12, 2024  
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2018-2019 Catalog [ARCHIVED CATALOG]

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MKTG 4510 - Sport Marketing

3 Credits (Minimum) 3 Credits (Maximum)
Prepares students to market sports and entertainment products, events, services, and activities. Topics include the practical and legal aspects of sport event planning, promotion, and operations. Involves the development of a creative marketing plan for a community sporting event. Prer., MKTG 3000, College of Business students only.


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